Twitter unveils new look, which users quickly mock

Twitter's latest redesign makes the iOS app look more like Android

The overhaul has been informed by user feedback and is meant to make using Twitter feel "lighter, faster and easier", according to Grace Kim, the company's vice president of user research and design.

"We listened closely and kept what you love", Kim wrote in a blog post.

The new update will see profile, additional accounts, settings, and privacy located in the one place.

Twitter is cleaning up its look and enabling people to clear out ads on web pages opened within its iOS apps.

This new feature is only coming to iOS with this update, because it's been live in the Android version of the app for the better part of a year now.

Finally, Twitter's refined its typeface to make it more consistent, while also bolding headlines to make it easier for users to focus on information in any given tweet. Well, that symbol's being replaced by the more familiar speech bubble (a la rival Instagram). The new speech bubble icon is more intuitive, it says, and now lighter to aid "more seamless interaction".

As you can see in the screenshots above, the app looks a lot cleaner than it has in recent memory. The question really then is how much resonance will this have with the about 328 million active users? From breaking news and entertainment to sports, politics and everyday interests, when things happen in the world, they happen first on Twitter.

Counts of "reactions" to tweets (replies, retweets, likes) now update in real time so users can more directly follow rapidly developing conversations. The head of Twitter's user research and design, Grace Kim says that most of the changes have been done according to users' feedback. This means that all your links will now open in an attached Safari view instead of Twitter's own custom web view. And nope, you still can't edit tweets.

Twitter's "like" option, which was originally represented with a star and was changed to a heart, stuck with the previous heart design, though the heart is now white with a thin, gray outline.

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